Halal is an Arabic term meaning “permissible” or “allowed” according to Islamic law. This term covers not only food and drinks but also other products in daily life such as cosmetics, natural health products, medical devices, drugs, and more.
Branching out to the Cosmetic Industry
Many countries such as the Philippines, Thailand, Australia and New Zealand are turning their attention to the rising potential of the halal market. Most recently, Pakistan has announced that it will be setting up a Halal Food and Drug Administration (FDA) body that will be in charge of regulating the manufacture, accreditation and distribution of halal products in the country, including cosmetics. According to the country’s federal minister for science and technology “the bill has already been passed in parliament.” Investing in this aspect of their cosmetic sector is an excellent idea for Pakistan as their personal care industry is set to blossom. According to Euromonitor International “an increase in urbanization has fueled awareness among consumers… and volume growth of beauty and personal care products.”
Canada has taken action in this new category. Effective April 4th, 2016, the new Halal Labeling and Advertising Requirements comes into force. Amendments to the Food and Drug Regulations were published within the Canada Gazette, Part II on April 23rd, 2014. The Canadian Food Inspection Agency has stated that “as of April 4, 2016 all halal claims on food labels, packaging and advertising materials will need to be accompanied by the name of the organization or person that certified it as halal.”
It is clear that Halal certified products are making their mark with consumers and are entering a variety of sectors. Halal cosmetics are typically marketed toward Muslim women, but according to the co-founder of Iba Halal Care, its appeal is broader. Many non-Muslim women who visit their store for the first time have a limited understanding of halal. However according to Mauli Teli; once they come to know that their products are also vegan, cruelty free and devoid of harsh chemicals tend to show a keen interest in these products. With the new regulations in foods and increasing awareness of Halal products, there is no doubt that other industries would take notice of this important need.
Halal cosmetics are being developed by many independent entrepreneurs who offer a new alternative to conventional cosmetics. As a company that has been working as Regulatory Cosmetic Consultants for over 20 years, along with working with hundreds of entrepreneurs entering the U.S and Canadian markets we offer an immense knowledge regarding these regulations. So, if you have not tried Halal products and are interested in supporting independent labels, Halal certified cosmetics might be an interesting way to switch up your makeup this new season.